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Topics are the product areas your brand competes in. They sit between your brand and your prompt set. Every prompt belongs to a topic. Topics help you see where you are strong and where you have coverage gaps — not just overall, but by category.

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How topics are discovered

During onboarding, Citd analyzes your store and suggests a list of topics inferred from your catalog, collections, and product types. You review and edit the list before setup is complete. Example: A hiking and trail-running gear store might have topics like:
  • Trail running shoes
  • Road running shoes
  • Hiking boots
  • Sandals
  • Kids footwear

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Why topics matter

Visibility metrics are most useful at the topic level. Your overall visibility might be 65%, but you might be at 90% for trail running shoes and only 30% for hiking boots — meaning hiking boots is where you need to focus. The Overview and Analysis pages break performance down by topic so you can prioritize the biggest opportunity areas first.
Keep topics specific enough to be meaningful, but not so narrow that they can’t generate a useful set of prompts. “Waterproof boots” is a good topic. “Blue waterproof boots with a 4-inch heel” is too narrow.

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Managing topics

You can add topics and manage the tracked set from the Prompt Workspace. Changes affect which prompts are suggested and how reporting is grouped going forward.
Adding a new topic triggers a new round of prompt suggestions for that category. Review and activate them to start seeing data.

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Next steps

Manage prompts by topic

Add topics and review the prompts Citd suggests for each one.

See topic-level visibility

The Overview breaks your metrics down by topic so you can spot gaps fast.

Understand prompts

Learn how prompts are built from topics and what intent types mean.

Analyze a topic

Analysis shows why you rank where you do within each topic.