> ## Documentation Index
> Fetch the complete documentation index at: https://citdhq.com/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# FAQ

> Common questions about Citd.

<AccordionGroup>
  <Accordion title="What does Citd track today?">
    Citd currently focuses on ChatGPT Shopping-style shopping results. The product is designed around AI shopping visibility, but the current tracked surface is narrower than "every AI assistant." Gemini tracking is available on Starter and Growth plans.
  </Accordion>

  <Accordion title="How often does Citd run tracking?">
    On the Free plan, tracking runs weekly. On Starter and Growth, it runs daily. You can also trigger a manual run at any time from [Project Settings](/features/project-settings) on paid plans.
  </Accordion>

  <Accordion title="Do I need a Shopify store to use Citd?">
    No. Your store URL is enough to get started with onboarding, topic discovery, and prompt generation. Connecting Shopify later gives Citd richer catalog data for Readiness diagnostics and more specific prompt suggestions. You can connect at any time from [Project Settings](/features/project-settings) or during onboarding — see [Connect Shopify & Search Console](/setup/integrations) for the step-by-step guide.
  </Accordion>

  <Accordion title="What does the Search Console integration do?">
    Connecting Google Search Console lets Citd pull real buyer-search queries tied to your domain. Those demand signals improve the topics and prompts Citd suggests, so your tracked prompts reflect what people actually ask rather than just what appears on your site. See [Connect Shopify & Search Console](/setup/integrations) for how to connect.
  </Accordion>

  <Accordion title="How does Citd find competitors?">
    Competitors are detected automatically from tracked responses — when other brands appear in the same results as your queries, Citd surfaces them. You can also maintain an active competitor set manually on the [Competitors](/features/competitors) page. This keeps reporting focused on the brands you actually care about benchmarking against.
  </Accordion>

  <Accordion title="Why does my brand appear in some prompts but not others?">
    That usually points to a relevance gap. Your brand may match broad buyer intent but fail to match a specific feature, use case, price point, or trust signal that the query is asking for. The [Analysis](/features/analysis) page is designed to explain these misses — check the Relevance section for the attribute gaps that are hurting you most.
  </Accordion>

  <Accordion title="What do Sources tell me?">
    Sources show which domains and URLs were cited in tracked responses. This helps you see whether your own domain is being used, which editorial or retailer pages influence answers, and where competitors are earning stronger citation coverage. See [Sources](/features/sources) for more.
  </Accordion>

  <Accordion title="How long does it take to see results after making changes?">
    Catalog and schema changes can take around 1 to 2 weeks to show up because downstream systems need time to reprocess updated content. Authority-building work such as editorial coverage usually takes longer — it depends on when those pages are crawled and incorporated into AI model training or retrieval.
  </Accordion>

  <Accordion title="What do Authority, Relevance, and Readiness mean?">
    These are the three diagnostic dimensions on the [Analysis](/features/analysis) page. **Authority** measures how well your brand is cited and supported by external sources in tracked responses. **Relevance** measures how closely your products match the specific buyer intent in each prompt. **Readiness** measures how complete and structured your product data is for AI consumption — things like descriptions, metafields, and schema markup. Together they pinpoint *why* your visibility looks the way it does, not just *that* it is low.
  </Accordion>

  <Accordion title="What is Enrichment?">
    Enrichment refers to automatically improving your product catalog data — filling in missing descriptions, attributes, and metadata — so your products are better understood by AI models. In Citd, this surfaces through the [Products](/features/products) page and Readiness diagnostics in [Analysis](/features/analysis). AI product updates (50/month on Starter, 250/month on Growth) are the unit of catalog enrichment work on paid plans.
  </Accordion>

  <Accordion title="What is the difference between AI Feed and the rest of Citd?">
    The core of Citd — Overview, Prompts, Analysis, Actions — is about *measuring* and *diagnosing* your AI visibility. The [AI Feed](/features/ai-feed) is about *building* it. It generates fact-grounded, GEO-optimized articles designed to close authority, relevance, and readiness gaps, and publishes them directly to your Shopify blog or custom site. Think of it as the proactive content engine that acts on what Analysis uncovers.
  </Accordion>

  <Accordion title="How do I connect Shopify or Search Console?">
    Both integrations live in [Project Settings](/features/project-settings) under **Store access** (Shopify) and **Search demand** (Search Console). You can also connect during onboarding at Step 2. For the full step-by-step guide — including how to create a Shopify custom app token — see [Connect Shopify & Search Console](/setup/integrations).
  </Accordion>

  <Accordion title="How do I share results with my team or clients?">
    Invite them to your organization — every plan includes unlimited users, so teammates, clients, or agency partners can each get their own login and work alongside you inside the app. Manage and confirm access from the [Team](/features/people) page.
  </Accordion>

  <Accordion title="Can I cancel a paid plan at any time?">
    Yes. When you cancel, your account moves back to the Free plan at the end of the billing period. Your project data remains in place — no prompts, competitors, or history is deleted. Manage this from [Project Settings](/features/project-settings).
  </Accordion>
</AccordionGroup>